THE BEST TIME TO POST ON INSTAGRAM

 

Among all social media marketing, Instagram provides the best result which gives the business owner a golden opportunity to get connected with their customer. More than 1.1 billion people around the globe use Instagram with a minimum of 500 million daily active users. To make your social media strategies effective, You should know when your Instagram posts are going to be the most effective.

Best Times to Post on Instagram

* B2B: 12pm,1pm,6pm,9pm

* B2C: 1pm,9pm

* EDUCATION: 5am,6pm

* HEALTHCARE:10am,2pm

* MEDIA: 9am,12pm,2pm

* SOFTWARE: 11am,1pm,5pm

Why are these the most effective time to post?

If you think about your own work week, you'll know that your routine and daily mood may shift from day to day. These subtle changes can affect when and the way you engage on social media platforms.

Many active social media users check their phones very first thing once they awaken during the work week. Monday morning is usually a touch too hectic; that's why an early morning posting time Tuesday to Friday tends to get higher engagement.

During mid-day lunch hour, people also are apt to see in on media platforms. And the late afternoon is another peak time, since people's psychic energy starts to fade, and social networking can provide a welcome respite.

Saturday morning is another clock time with many traffic on Instagram. many of us are relaxed, or they'll be out enjoying time with friends and family. This makes some people want to attach through social media—and can make them more likely to look at your content.

How to Find Out When Your Audience Is Most Active

If you've an Instagram business account, you'll use Instagram Insights to research your follower's demographics, engagement, and activity trends. Google Analytics too helps businesses to make decisions. The Instagram Insights analytics tool can assist you to make smart decisions about the best time to post on Instagram for your unique audience

You can access your personalized Instagram Insights data on your account page within the Instagram app. Simply tap on the bar chart icon near the highest of the screen. you'll see data for individual posts and Instagram stories.

On your Insights home page, you will see data for your Instagram activity over the past week. you will see what percentage of posts you've created and the way followers you’ve gained or lost. As you scroll down, you will see graphs that provide insight on follower activity. For instance, you'll find impressions—the number of views of your content—and see what percentage likes and comments each post receives. These insights assist you to understand the sort of content that resonates together with your audience and may gauge the success of your social influencer and brand ambassador campaigns.

Also, the Instagram Insights Followers section provides you key information on when your audience is most active on the social network. you'll view a graph that shows when your followers are most active in a day and on which day you have the maximum active followers.